Portland, Oregon since 2013

Built for good times.Backed for life.

Snapbacks with patented Stampede Laces, a hidden stash pocket, and a lifetime warranty. New limited hats every Friday at 7 PM Pacific.

This week: Drive-In Theater 7 in stock / 43 sold out
14,800+ verified reviews Free US shipping
A crew in Findlay hats skateboarding down a sunny Portland street together, one of them carrying a flag

14,800+

Verified reviews

300K+

Strong Findlay Force

Lifetime

Warranty, every hat

Since 2013

Portland, Oregon

Brands we've collaborated with

Brands Findlay has collaborated with, including Zumiez, ESPN, X Games, Vail, Qantas, Toyota, Pepsi, 7-Eleven, MTV, Boeing, Mt. Hood Meadows, Widmer Brothers, Jarritos, and Outside

Want hats for your crew or brand? Custom hats and collabs

What makes it a Findlay

Three things yourother hats don't have.

A surfer in a wetsuit grinning at the water's edge, his Findlay snapback held on by laces tied under his chin

01 / Patented

Stampede Laces

Designed to keep your hat on your head for good times. Drop them under your chin when wind, water, or a chairlift tries to take it. Up on the brim they're an accent: tie them different ways, swap lace colors, and pick from over 1,000 clips to show some personality.

A hand tucking a folded two dollar bill into the hidden stash pocket inside a Findlay hat

02 / Inside every hat

Hidden stash pocket

A stash pocket attached inside the crown, applied by hand in our shop. Emergency cash, a key, a lift ticket, a business card. Nobody knows it's there until you need it.

Two tan Findlay Force snapbacks side by side, one torn open at the crown and brim, one fresh and whole

03 / For life

Lifetime warranty

Break it? We fix it. For life. Rips, blown grommets, busted snaps, smashed clips. Send it in and we repair it or replace it free.

Quick tutorial

How to wear the laces

Diagram of three ways to wear Stampede Laces: across the brim, tied back, and down under the chin
Across the brim, tied back, or down under your chin.

Watch

This is Findlay.Built for good times.

Every Friday since 2013

A new theme every week.Most never come back.

Every drop is a one-time run built around a theme. Here's what the Force has been chasing lately.

The Findlay Force

300K strong.Friday is the meetup.

Collectors, river rats, disc golfers, paintball players, ski bums, and people who just like a good hat. Some are chasing 100 hats. Every one of them gets the warranty for life.

Meet the Force

Live personal shopper

Shop our Portland storefrom your couch.

Hop on a video chat and we'll walk you through the limited edition hats in our Portland retail shop. Pick the ones you want and we'll ship them out.

Start a live shop

From the Force

Don't takeour word for it.

14,800+


verified reviews on Stamped

★★★★★10/16/2026

Best Hat I Own

This hat fits perfect. I have a large head, and struggle to find hats that are comfortable or fit correctly. I wear an 8 in a fitted for reference. I took a chance on this company and the XL and I’m glad I did.

Keith B.Verified buyerXL Snapback - Glow Deathstro

★★★★★10/07/2026

So glad I found Findlay!

I especially love this hat because it’s a little bit more lightweight, and I got it specifically for summer! Great fit, as always, and the embroidery, bill and top button are so rad! I have to stop myself from buying a new hat every dang drop lol :) Thank you so much for your stellar products and customer service!

Crystal S.Verified buyerFloral Angler (1 of 6)

★★★★★10/01/2026

5+ hats this year

This is my 5th + time ordering this year and quality is always the same and excellent. I love getting asked about my hats and putting more people onto the Findlay train. Can't wait for my Halloween order to arrive

Sydney V.Verified buyerDad Trippy Norris

★★★★★08/31/2026

These hats are unmatched!

I wear one of my two Findlay hats everyday and have since put all others into hibernation mode. It's not that I can't love another hat...but I truly like the way these feel structurally. Working a physical job and legitimately smashing my head by accident hasn't shifted the shape into something weird and ill-fitting. All I need is more money to buy more hats. So get one and try the damn thing out. Or don't. If you are reading this you are most of the way there.

Michael G.Verified buyerCrown Point

★★★★★09/30/2026

Quality and Care

My family has purchased a number of hats over the years and the result is always the same. Top quality with attention to workmanship and great communication throughout the process.

John P.Verified buyerDAD Golden Ravens

★★★★★10/04/2026

Great

I wear them everyday! I love to get the mystery boxes, its like a present to myself but still a surprise. a pleasant one at that!

Wilfred G.Verified buyerPremium Mystery Box

★★★★★09/17/2026

No flap back, just a slick snapback

Youth snap back fit my 10 year old grandson sung but not tight, stays secure all day without leaving a red mark or giving him a headache. I love the quality stitching and brightness of the embroidery. Findley my friend you’ve done it again!

Roben L.Verified buyerAir Chameleon - Youth Fit Snapback

★★★★★08/20/2026

Come back for more!

I bought this hat for my husband a few years ago. He wears it almost daily and it’s gotten a bit crusty so we got him a replacement! He’s still rocking the old one for yard work and it’s still going strong!

Hannah M.Verified buyerCrown Point

Read all 14,800+ reviews

The Findlay crew and their dogs gathered on the floor of the Portland shop in front of the embroidery machines
The crew, Portland OR

How it started

It started witha lost hat.

In 2005 I flipped a raft on the Toutle River and watched my spray-painted Burton hat float away. So I cut two holes in the next one and ran my shoelaces under my chin. Friends kept asking me to make them one.

In 2013 I bet $1,400 on a first run of about 120 hats and named the company after my grandpa, Harold Findlay, who had a huge hat collection. He passed right before we launched, but he knew it would carry his name. We started in a living room, moved to a garage, and now run a 10,000 square foot shop on North Interstate in Portland where every hat gets customized in-house.

No investors. Just a lot of hard work and a community that shows up every Friday. Thanks for checking us out. Here's to some good times.

Jimmy

Founder, Findlay Hats

The full story

Fit and returns

Will it fit?Almost certainly.

★★★★★

This was one of my first two hats ordered from Findlay about a year ago and has held up well. Simple, yet refined. I am between a 7 5/8 and 7 3/4 in fitted caps and usually have three snaps left on these Crown snapbacks when I wear them.

Max · Verified buyer · Vista Point · 09/10/2026

30-day money-back guarantee. Not stoked on it? Return it or swap it free within 30 days of purchase. Mystery boxes, gift cards, and custom collab hats are the only exceptions. Full policy

Before you order

Built to order.Worth the wait.

Most hats get built after you order, in our shop, by our crew. That takes a little longer than a warehouse that just ships boxes. Here's exactly what to expect.

Free US shipping

Ships in
About 2 to 3 weeks, in batches
Transit
USPS, usually 3 to 7 business days
Cost
Free, always, in the US

Priority Mail upgrade

Ships in
Core hats: we aim for 2 business days. Limited hats ship the moment they're built.
Transit
USPS Priority, about 2 to 3 business days
Pick it
At checkout

All times are targets, not guarantees. We ship worldwide via USPS. Shipping details

The lifetime warranty

Break it?We fix it. For life.

Every Findlay hat is covered for life, even if it came from a friend, a store, or a trade night. Send it to our shop and we repair it or replace it for free.

  • Rips and tears
  • Grommets pulling out
  • Pockets pulling out
  • Buttons and snaps
  • Lace damage
  • Frayed threads
  • Smashed wood clips
  • Factory defects

Normal wear, stains, mold, lost hats, and intentional damage aren't covered. How the warranty works

Tip: wash and fully dry a hat before you send it in. We can't take moldy hats.

Questions

Quick answers.

When do new hats drop?

Every Friday at 7 PM Pacific, 10 PM Eastern. Each drop is a small run built around a theme, and most designs never come back once they sell out. How Findlay Friday works.

Which hat should I get first?

Start with the everyday lineup. If you like a flat brim and structure, go snapback. If you want something softer and lower, go dad hat. If you truly can't decide, the 2 Hat Welcome Box gets you two for $49.99.

What are Stampede Laces?

Our patented laces run through grommets on the hat. Wear them across the brim for style, or drop them under your chin so the hat stays put in wind, water, and on the lift. A laser-cut wood clip holds them in place. Extra laces are $2 a pair if you want to switch up colors (they're too short for shoes, so don't try).

How long until my hat shows up?

With free US shipping, most orders ship in about 2 to 3 weeks, then USPS takes 3 to 7 business days. Need it sooner? Pick Priority Mail at checkout. We aim to ship core hats in 2 business days that way, and limited hats go out as soon as they're built.

What if it doesn't fit or I don't love it?

Return it or swap it free within 30 days of purchase. Mystery boxes, gift cards, and custom collab hats are final sale. Email yourfriends@findlayhats.com and we'll sort it out.

What does the lifetime warranty cover?

Damage like rips, tears, blown grommets, pocket or snap failures, lace damage, frayed threads, smashed wood clips, and factory defects. It doesn't cover normal wear, stains, mold, lost or stolen hats, or intentional damage. If we can't repair a hat that's no longer made, we send a replacement mystery hat. Read the full warranty.

Where are the hats made?

We source quality hat blanks, then customize every hat in-house at our shop in Portland, Oregon: embroidery, laser-cut patches and clips, grommets, laces, and the hidden pocket.

New hats every Friday.7 PM Pacific.

Small runs, made in our Portland shop. When they're gone, they're gone.

Shop this week's drop

Free US shipping · 30-day money-back guarantee · Lifetime warranty